Archive for February 15th, 2008
Starbucks Fresh Pressed
I’m blessed. My local Starbucks (on Charles Street in Boston) is one of six that’s testing Clovers, single-brew machines that let the brewer control all the parameters that matter. I’ve now tried the Aged Sumatra and the Arabian Mocha Sanani. Both were more than worth the extra fifty cents Starbucks is charging — better coffee and, well… very fresh. According to the barista on duty today, there’s two other locations in Boston (Federal Street and Harvard Square) and three in Seattle that are testing the “fresh pressed” coffees.
There’s a discussion with lots more details on Starbucks Gossip at starbucksgossip.typepad.com/_/2008/02/starbucks-tests.html.
The Clover machine is described on the Coffee Equipment Company website at cloverequipment.com/whyclover/why_clover.aspx. They offer a service that gives you web access to your Clovers including what’s brewing on each. One can only imagine the Starbucks control center filled with real-time screens showing thousands of cups of coffee brewing all over the world.